Brennecke's Beach Broiler :: Right on the beach. Right on the price.
Brennecke's Beach Broiler has used Tsunami Marketing as their advertising agency and marketing partner for over 12 years.
In 2004 new competitors moved into the Poipu Beach area and Brennecke's needed to differentiate themselves in order to grow and defend their market-share. The challenge? Brennecke's literally has something for everyone and needed a brand position which went beyond the menu. A Specialization which would stand out in the minds of consumers.
Tsunami created an energetic new logo mark, ad campaign and web site which captured the fun, sunny, beach-front personality of this unique restaurant. Additionally, to communicate the depth of the Brennecke's experience, we designed and executed a photo shoot to capture the energy and variety of choices, from fresh salad at lunch to a delicious crab dinner... and of course those famous Mai-Tais.
As if this cake needed more icing, we also worked with Brennecke's to update the exterior of their building. More than a place to eat, Brennecke's is a landmark.
Today, Brennecke's enjoys the success that comes with being one of the 'can't miss' attractions in the Poipu Beach resort area.
