Tahia Collins :: Exquisite Tahitian Pearls
The "Black Pearl Gem Co." came to Tsunami Marketing from Moorea, French Polynesia when they wanted to expand their business and stand apart from the dozens and dozens of black pearl sellers in Tahiti.
Tsunami Marketing's solution was to re-brand the Black Pearl Gem Co. in a way which would appeal to their best customers (American honeymooners visiting Moorea). We infused personality into the company by renaming it Tahia Collins (the owner's name) which is a natural fusion of Polynesian and American names.
We then took the image upscale by using spectacular photography and redesign of collateral, brand identity, logomark and supporting materials.
